Physical retail
Bricks-and-mortar showrooms where customers compare, lie down and buy, with staff on the floor to help.
Chiropedic, Sleep Firm, Eco Kids, Mattress Factory Direct
Australian owned manufacturer and retail group
The Brands
You Trust.
United for
Better Sleep.
Sleep Collective is an Australian mattress manufacturer and retail group. Nine brands across four routes to market, our own Australian manufacturing, and one team to deal with.
Australian owned manufacturer
Made in MelbourneThe group at a glance
One group. Nine brands.
Four routes to market.
Sleep Collective is an Australian owned mattress manufacturer and retail group. We design and build our core range in our own facilities, then take product to market through nine established brands: Chiropedic, Yinahla, Sanctum Sleep, Sleep Firm, Eco Kids, Sleep Republic, House of Sleep, Mattress Factory Direct and Commercial Mattress, our dedicated wholesale and contract division.
For a supplier or trade partner, that structure matters. One relationship reaches physical retail, online direct-to-consumer, wholesale and contract supply at volume at the same time, across price points from a child’s first mattress to premium handcrafted luxury. Decisions on specification, volume and timing are made here, by us, not negotiated offshore.
9
brands in the group
35
years manufacturing in Australia
VIC
made in Melbourne
4
routes to market
The portfolio
Nine brands, one group.
Routes to market
Four ways our product reaches the market.
One partnership, four channels.
Online direct
Established e-commerce brands with their own audiences, delivered nationally direct to the customer.
Sleep Republic, Eco Kids, Sleep Firm, Yinahla, Sanctum Sleep, House of Sleep, Mattress Factory Direct
Wholesale & trade
Independent retailers and trade buyers ordering stocked lines to sell in their own stores, backed by local manufacturing and support.
Commercial Mattress · stocked and repeat order
Commercial & contract
Volume supply into government, education, accommodation and care, specified and quoted per project.
Commercial Mattress · specified per project
In the portfolio
Each brand holds a defined position.
Which is how we compete at both ends of the market without cannibalising ourselves.
Bed-in-a-box · online direct
Our compressed bed-in-a-box brand, boxed and shipped nationally.
Children’s category · retail & online
Built entirely around children, from cot sizing through to bunks.
Top of range · online direct
Our premium tier: considered materials, serious craftsmanship, made entirely in Australia.
Firm specialist · retail & online
The firm specialist, built on the S+ Pro 5-Zone Pocket Spring system.
Factory pricing · retail & online
The group’s value entry point, sold straight out of the factory.
Health led support · physical retail
Our health led brand, engineered around spinal alignment and pressure relief.
Family ownedTwo generations of the founding family, beside the quilting line.
Ownership
Family owned,
and family run.
The family that started the business still owns and runs it, and the second generation leads the group today. It is the reason decisions on specification, volume and timing are made here rather than negotiated offshore.
The name on the door answers the phone.
How we work
Four things we hold to.
Decisions made here
Our core range is built in our own Australian factories, backed by a vetted overseas partner we have worked with for over 15 years. Specification changes, batch sizes and priority runs are our decisions to make.
One relationship, nine brands
You deal with one team and reach the whole portfolio. No repeating the conversation brand by brand.
We stand behind the product
Warranty, replacement and quality handling all sit with us, in Australia, with stock and parts in the country.
Straight answers
If a volume, a lead time or a price doesn’t work, we say so early. Partners plan better when nobody is being optimistic.
Work with us
One conversation reaches the whole group.
Whether you’re supplying us, stocking us or specifying us into a project, it starts the same way: one email, one team, and a straight answer about whether it fits.
TOGETHER, WE ACHIEVE MORE.